Many startups spend their early days focusing only on product development. They look for funding, and scaling operations. It is very commonly heard that branding is something that is just a post on social media, or a simple banner somewhere close to the road! But if you are sincerely looking to grow, you have to… Continue reading Indian Startups That Built Powerful Brands Early and What Businesses Can Learn From Them
Tag: brand positioning india
Why Brand Positioning Matters More Than Visual Design in Crowded Indian Markets
In India’s highly competitive business environment, every brand is trying to look better, brighter, and more creative than the next. From eye-catching logos to colourful social media creatives, visual design has become a major focus for businesses. But here’s the reality most companies overlook: design alone does not build a strong brand. What truly sets… Continue reading Why Brand Positioning Matters More Than Visual Design in Crowded Indian Markets